Digital Keying
Overview
Digital Keying accepts digital identity markers such as Hashed Emails (MD5,
SHA1, or SHA256 encrypted) and Mobile Advertising ID's (MAIDs) and appends
secure synthetic keys. These keys can then be used to link data within
datasets and across other Infutor keyed datasets, thus, keeping consumers'
PII secure and private.
The Digital Keying accepts at a minimum a Maid or an MD5 or a Sha1 or a
Sha256 or a combination of any of the values.
| Field |
Required |
Description |
| MAID |
Yes |
Mobile Advertising IDS. We support two types of MAIDs: Apple's
Advertising Identifier (IDFA) or Android's Advertising ID (AdID).
|
| MD5 |
Yes |
Cryptographic Hash Algorithm |
| SHA1 |
Yes |
Cryptographic Hash Algorithm |
| SHA2 |
Yes |
Cryptographic Hash Algorithm |
Output
The process will append a Persistent ID and HouseHold ID.
| Field No. |
Output Field |
Description |
Return Values |
| 1 |
Persistent ID |
Synthetic PID, Unique individual. Encrypted value |
String Value 32 characters max |
| 2 |
Household ID |
Synthetic Household ID, Unique address + Last Name. Encrypted value
|
String Value 100 characters max |
