ID Authenticate Premium

Overview

Businesses have a continual need to verify consumer information. Data changes, people mistype, and people lie. This creates challenges for marketers when consumers submit contact information in a lead form, or as data ages within a CRM environment. Despite these challenges, marketers need to drive to an efficient cost of acquisition. Marketers face multiple costs with lead acquisition: the cost of buying the lead and the cost of servicing the lead. Infutor’s ID Authenticate Premium helps with all of these challenges. ID Authenticate Premium improves both the cost efficiency of buying the lead and cost efficiency of servicing the lead. By leveraging Infutor’s robust Data Repository, ID Authenticate will return scores that signal if the consumer information is correct. These scores can be used to determine which customer acquisition campaigns are most effective and which leads marketers should devote the most resources to. Infutor’s ID Authenticate Premium product provides a mechanism for verifying consumer contact information, both for purposes of scoring and segmenting individuals, and for identifying and reducing potential fraud and risk. The product receives consumer contact information as input and returns scores to reflect the level of verification. Additionally, the product returns attributes (property, demographics, and phone attributes) to provide further insights on a given individual. The ID Authenticate Premium product returns an IDVerifyScore on a 100 point scale, which reflects the overall status of the ID verification. The IDVerifyScore can be used to make a pass/fail decision when verifying a given individual.

Input

The ID Authenticate Premium product accepts identity data elements including name, address, phone, email, DOB, and SSN/SSN4 as input. ID Authenticate accepts IP address to flag if a consumer is using a non-US based IP address.

Input Field Required? Description
FullName Required* Full Individual Name
FName Required* First Name, 15 characters max.
LName Required* Last Name, 20 characters max.
Address1 Required* Address Line 1, 64 characters max.
Address2 Optional Address Line 2, 64 characters max.
City Required* City name, 28 characters max. *Either City/State or Zip5 is required.
State Required* 2 character state abbreviation. *Either City/State or Zip5 is required.
Zip5 Required* 5 digit numeric USPS Zip Code. *Either City/State or Zip5 is required.
Phone Required* 10 digit numeric phone number (without spaces, dashes, or parentheses
Phone2 Required* 10 digit numeric 2nd phone number (without spaces, dashes, or parentheses
Email Required* Email Address, 100 characters max.
IP Required* IP v4 Address in dotted decimal nnn.nnn.nnn.nnn format
SSN Optional Social Security Number, 9 digit numeric.
SSN4 Optional Last 4 digits of the Social Security Number, 4 digit numeric.
DOB Optional Date of Birth, accepted formats (YYYYMM) or (YYYYMMDD)
At a minimum, one of the following input combinations is required for processing:
  • Phone
  • Phone2
  • Email
  • FName + LName
  • FullName
  • Address1 + Zip5
  • Address1 + City + State
  • IP

Output

Field No. Output Field Description Return Values
1 Valid Address The validation scores validate the quality of the of the input address data by scoring the formatting of the data on a scale from 0 – 100; 0 being the worst, and 100 being the best. Score 0-100
2 Valid Phone The validation scores validate the quality of the of the input phone data by scoring the formatting of the data on a scale from 0 – 100;0 being the worst, and 100 being the best. Score 0-100
3 Valid Email The validation scores validate the quality of the of the input email data by scoring the formatting of the data on a scale from 0 – 100; 0 being the worst, and 100 being the best. Score 0-100
4 Valid Name The validation scores validate the quality of the input name data by comparing against common name tables and vulgar word tables to return a score on a scale from 0-100. Score 0-100
5 Valid Second Phone Score 0-100 that reflects the confidence that a given phone is active and hasn’t been reassigned, based on activity & velocity indicators. Score 0-100
6 Valid SSN The SSN is a valid 9 digit Social Security Number Score 0-100
7 Valid SSN4 The SSN4 is a valid Score 0-100
8 Valid DOB The DOB is a properly formatted, 8 digit date (YYYYMMDD) Score 0-100
9 Phone Confidence The Score 0-100 that reflects the confidence that a given phone is active and hasn’t been reassigned, based on activity & velocity indicators Score 0-100
10 Second Phone Confidence Score Score that reflects the confidence that a given phone is active and hasn’t been reassigned, based on activity & velocity indicators Score 0-100
11 Name to Phone Using Infutor’s identity graph, the “Name” to “Phone” verifies the quality of the of the input identity by scoring the linkage of the “Name” to “Phone” on a scale from 0 – 100. Score 0-100
12 Name to Email Using Infutor’s identity graph, the “Name” to” Email” verifies the quality of the of the input identity by scoring the linkage of the “Name” to “Email” on a scale from 0 – 100. Score 0-100
13 Name to Address Using Infutor’s identity graph, the “Name” to “Address” verifies the quality of the input identity by scoring the linkage of the “Name” to “Address” on a scale from 0 – 100. Score 0-100
14 Address to Phone Using Infutor’s identity graph, the “Address” to “Phone” verifies the quality of the input identity by scoring the linkage of the “Address” to “Phone” on a scale from 0 – 100. Score 0-100
15 Address to Email Using Infutor’s identity graph, the “Address” to “Email” verifies the quality of the of the input identity by scoring the linkage of the “Address” to “Email” on a scale from 0 – 100. Score 0-100
16 Phone to Email Using Infutor’s identity graph, the “Phone” to “Email” verifies the quality of the of the input identity by scoring the linkage of the “Phone” to “Email” on a scale from 0 – 100 Score 0-100
17 Name To Second Phone Using Infutor’s identity graph, the “Name” to “Second Phone” verifies the quality of the of the input identity by scoring the linkage of the “Name” to “Second Phone” on a scale from 0 – 100. Score 0-100
18 Address to Second Phone Using Infutor’s identity graph, the “Address” to “Second Phone” verifies the quality of the of the input identity by scoring the linkage of the “Address” to “Second Phone” on a scale from 0 – 100. Score 0-100
19 Second Phone to Email Using Infutor’s identity graph, the “Second Phone” to “Email” verifies the quality of the of the input identity by scoring the linkage of the “Second Phone” to “Email” on a scale from 0 – 100 Score 0-100
20 Name to DOB The name links to the DOB Score 0-100
21 Name to SSN The name links to the SSN Score 0-100
22 Name to SSN4 The name links to the SSN4 Score 0-100
23 Deceased The deceased field is used to determine if an identity is living or deceased. A score of 100 represents the individual is living and a score of 0 represents the individual is deceased. If the field is Blank, it means Unknown A Score from 0 to 100 or Blank
24 USLocation The “US Location” field is used to determine if an identities’ IP Address is recognized to be within USA. A score of 100 represents the individual’s IP Address is recognized to be within USA. 0 or 100
25 Valid Count A count of the number of Validation Components which returned a positive verification. Decimal Value between 0 and 5
26 Linkage Count A count of the number of Linkage Components which returned a positive verification. Decimal Value between 0 and 9
27 Risk Flag Count A count of the number of Risk Flag Components which returned a positive verification. Decimal Value between 0 and 2
28 Validation Summary A summary of the Validation Components results. Pass, Fail or Inconclusive
29 Linkage Summary A summary of the Linkage Components results. Pass, Fail or Inconclusive
30 Risk Flag Summary A summary of the Risk Flag Components results. Pass, Fail or Inconclusive
31 ID Verify Score The validation scores validate the quality of the of the input contact data by scoring the formatting of the data on a scale from 0 – 100; 0 being the worse, and 100 being the best. Score 0-100
32 FIPS County CODE Federal Information Processing County code. 5 characters maximum. First 2 pos = Numeric State Code. Last 3 pos = County Code nnnnn
33 Census Tract Comprised of Census Tract String Value
34 Name of Municipality Municipality Name where parcel is located String Value
35 Township Coordinates The “township” portion of geographical coordinates based on local surveys. Townships typically run north or south of pre-determined “meridian” in six mile intervals. (e.g., 7, 11S, 1N, 36S) String Value
36 Subdivision If the property is in a specific subdivision so noted on deed recordings String Value
37 Zoning Codes County and/or Local established Zoning Codes String Value
38 Range Coordinates The “range” portion of geographical coordinates based on local surveys. Ranges typically run east or west of pre-determined “meridian” in six mile intervals. (e.g., 3W, 8, 89,31E) String Value
39 Section Coordinates The “section” portion of geographical coordinates based on local surveys. Sections are 1 square mile and there are 36 sections within the intersection of a Range / Township. (e.g., 27, 40, 16, 11) String Value
40 Property Latitude Property Latitude based on ‘parcel’ String Value
41 Property Longitude Property Longitude based on ‘parcel’ String Value
42 Land Use Code A Land Use code converted from various String Value
43 APN Assessor’s Parcel Number in a formatted form String Value
44 APN Sequence Sequence number is used to ensure “unique-ness” of the Assessor’s Parcel Number String Value
45 Absentee Owner Indicator Absentee owner indicator code A= Absentee(Mail And Situs Not Equal) M= Situs Address Taken From Mail O= Owner Occupied S= Situs From Sale (Occupied) T= Situs From Sale (Absentee) A,M,O,S,T or blank
46 Site Address Indicator Indicate whether the Site data was obtained directly from a county or local Source or was derived by the owners mailing address M= Mailing Address S= Local Source M, S, or blank
47 Business Owner Indicator Property owner recognized as or business Y or blank
48 Residential Based Indicates whether the property is residential based on individual zip codes Y = yes N = No Y, N or blank
49 Property Type Indicator Property type indicator, 2 digit numeric: 10 = Single Family Residence / Townhouse 11 = Condominium (residential) 20 = Commercial 21 = Duplex, Triplex, Quadplex 22 = Apartment 23 = Hotel, Motel 24 = Commercial (condominium) 25 = Retail 26 = Services (general public) 27 = Office Building 28 = Warehouse 29 = Financial Institution 30 = Hospital (medical complex, clinic) 31 = Parking 32 = Amusement – Recreation 50 = Industrial 51 = Industrial Light 52 = Industrial Heavy 53 = Transport 54 = Utilities 70 = Agricultural 80 = Vacant 90 = Exempt 2 digits code
50 Mobile Home Mobile Home is present on the parcel Y or blank
51 Number of Buildings Total number of buildings on the parcel String Value
52 Style Indicator Type of building style. Please refer to the section Property Addendum to check the different styles available. nnn
53 Number of Stories Number of stories code. nnn
54 Number of Stories in Building Number of stories code. Please refer to the section Property Addendum to check the different styles available. String Value
55 Number of Aparments Number of Residential, Apartment or Business Units String Value
56 Construction Quality Type of construction quality of building QAV = AVERAGE QBA = BELOW AVERAGE QVV = ABOVE AVERAGE QPO = POOR QEX = EXCELLENT QLU = LUXURY 999 = BYPASS QGO = GOOD QLO = LOW QFA = FAIR QEC = ECONOMICAL nnn
57 Building Type The primary building type code. Please contact your Infutor Sales Representative for code descriptions nnn
58 Primary Improvement Type Primary improvement type. Please contact your Infutor Sales Representative for code descriptions. nnn
59 Property Condition 0 = NONE 999 = BYPASS AVE = AVERAGE DMG = PHYSICAL DAMAGE EXC = EXCELLENT FAI = FAIR GOO = GOOD GTE = GOOD TO EXCELLENT POO = POOR UCN = UNDER CONSTRUCTION UNS = UNSOUND VGO = VERY GOOD nnn
60 Construction Type Construction Type. Please refer to the Property Addendum document for code descriptions nnn
61 Exterior Wall Type Exterior Walls Type. Please contact your Infutor Sales Representative for code descriptions nnn
62 Land Plus Improvement Value The “total” (i.e., land + improvement) value closet to current market value used for assessment by county or local taxing authorities. Integer (Dollars)
63 Improvement Value The “improvement” value closest to current market value used for assessment by county or local taxing authorities. Integer (Dollars)
64 Property Valuation Type Property Value type A = Assessed M = Market P = Appraised T = Transitional A, M, P, T or blank
65 Land Value Land Value Integer (Dollars)
66 Land Value Indicator Land Value Indicator A = Assessed M = Market P = Appraised T = Transitional A, M, P, T or blank
67 Improvement Value Indicator The “improvement” value indicator A = Assessed M = Market P = Appraised T = Transitional A, M, P, T or blank
68 Assessed Value The Total Assessed Value of the Parcel's Land & Improvement values as provided by the county or local taxing/assessment authority. Integer (Dollars)
69 Assessed Land Value Assessed Land Value Integer (Dollars)
70 Assessed Improvement Value Assessed Improvement Value Integer (Dollars)
71 Total Market Value Total Market Value Integer (Dollars)
72 Market Land Values Market Land Values Integer (Dollars)
73 Market Improvement Value Market Improvement Value Integer (Dollars)
74 Total Appraised Value Total Appraised Value Integer (Dollars)
75 Appraised Land Value Appraised Land Value Integer (Dollars)
76 Appraised Improvement Value Appraised Improvement Value Integer (Dollars)
77 Year Built The construction year of the original building. (e.g., YYYY). YYYY
78 Effective Year Built Effective Year Built YYYY
79 Property View Property View, Please refer to the Property Addendum for code descriptions nnn
80 Location Associated Aspects Location Associated Aspects, Please refer to the Property Addendum for details on the codes. nnn
81 Front Linear Feet Front Linear Feet Integer
82 Linear Feet Between Linear Feet Between Integer
83 Total Acres Total land mass in acres. (4 decimal points). Example: 13000=1.3 acres. Integer
84 Land Squarefeet Total Land mass in Square Feet. Integer
85 Building Square Footage Building Square Footage Integer
86 Square Foot Type Indicator Square foot type indicator, 1 character max. R = GROUND FLOOR LEVEL H = HEATED AREA M = MAIN OR BASE AREA B = BUILDING A = ADJUSTED L = LIVING G = GROSS R,H,M,B,A,L,G or blank
87 Building Squarefeet Building Square feet Integer
88 Living Squarefeet The area of a building that is used for general living. This is typically the area of a building that is heated or air conditioned and does not include Garage, Porch or Basement square footage. Integer
89 Square Footage Front Square Footage Front Integer
90 Entire Building Square Footage Building Square Footage Integer
91 Square Footage for Improvement Value Square Footage for Improvement Value Integer
92 Basement Square Footage Basement Square Footage Integer
93 Square Footage of Parking Square Footage of Parking Integer
94 Number of Rooms Total number of rooms contained in the primary building. Integer
95 Number of Bedrooms Total number of bedrooms contained in the primary building. Integer
96 Total Number of Bathrooms Number of Bathrooms Integer
97 Number of Bathrooms Total number of bathrooms, 2 implied decimal places. 2.00 baths = 200. Integer
98 Total Full Baths Total number of Full Baths (typically comprised of a sink, toilet, and bathtub / shower stall). A home containing 2 1/2 baths would have the number 2 stored in this field. Integer
99 Total Half Baths Total number of Half Baths (typically comprised of a sink & toilet). A home containing 2 1/2 baths would have the number 1 stored in this field. Integer
100 Total Quarter Baths Total quarter baths Integer
101 Number of 3 quarter baths Number of 3 quarter baths Integer
102 Total Bathroom Fixtures Total Bathroom Fixtures Integer
103 Air Conditioning Type The type of air conditioning method used to cool the building (e.g., Central, Wall Unit, Evaporative): 0=AC.NONE ACA=AC.COMMERCIAL A/C ACE=AC.CENTRAL ACH=AC.CHILLED WATER ACP=AC.CENTRAL PARTIAL ACW=AC.CENTRAL UNIT ADU=AC.DUAL UNIT AEV=AC.EVAPORATIVE AFA=AC.FAN COOLING AHT=AC.HEAT PUMP AOF=AC.OFFICE ONLY APF=AC.REFRIGERATION APK=AC.PACKAGE APR=AC.PACKAGE ROOF APT=AC.PARTIAL APV=AC.REFRIGERATION/EVAPORATION ASE=AC.SEPARATE SYSTEM ASO=AC.SOLAR ASP=AC.SPLIT SYSTEM AWA=AC.WALL UNIT AWI=AC.WINDOW UNIT AWN=AC.WALL/WINDOW UNIT nnn
104 Basement Type Basement Type 0 = NONE 999 = BYPASS BFL = FULL CRA = CRAWL-SPACE FBE = BEDROOM FBR = BEDROOM AND RECREATION ROOM FCF = COMPLETELY FINISHED FFD = FINISHED WITH DRYWALL FFI = FINISHED FFL = FINISHED WITH PLASTER FFP = FINISHED WITH PANEL FOF = OFFICE FPA = PARKING FPF = PARTIALLY FINISHED FRE = RESIDENT FRR = RECREATION ROOM FST = STORAGE FUN = UNFINISHED FUT = UTILITY nnn
105 Presence of Fireplace This field is populated with a "Y" if a fireplace is located within the building. Y or blank
106 Number of Fireplace Openings Number of Fireplace Openings Integer
107 Type of Fireplace Type of Fireplace. Please contact your Infutor Sales Representative for code descriptions nnn
108 Type of Foundation Type of Foundation nnn
109 Floor Construction Type Floor Construction Type 999 = BYPASS A = CONCRETE B = WOOD C = PLYWOOD D = CONCRETE/ASPHALT E = BRICK F = ACRYLIC G = ASBESTOS H = GRAVEL I = SLATE J = DIRT K = CINDER BLOCK L = ASPHALT M = BRICK/STONE N = BRICK/STONE/SLATE P = METAL DECK Q = METAL GRATING R = CORREGATED DECK S = WOOD SHEATHING T = STEEL-FLAT-SLAB nnn
110 Type of Roof Framing Type of Roof Framing 999 = BYPASS B = BAR JOIST C = CONCRETE D = BAR JOIST & WOOD DECK E = METAL PIPE F = WOOD FRAME G = BOWSTRING J = BAR JOIST & CONCRETE DECK L = FLEXIBLE/FLEXICORE M = METAL O = REINFORCED CONCRETE P = LONGSPAN TRUSS Q = PRESTRESS CONCRETE R = BAR JOIST & RIGID FRAME S = STEEL T = TRUSS/JOIST U = WOOD BEAM W = WOOD X = WOOD JOIST Y = WOOD ON STEEL Z = WOOD TRUSS nnn
111 Type of Garage Type of Garage. Please contact your Infutor Sales Representative for code descriptions nnn
112 Method of Heating Method of Heating. Please contact your Infutor Sales Representative for code descriptions nnn
113 Number of Parking Spaces Number of Parking Spaces Integer
114 Parking Type Parking Type. Please contact your Infutor Sales Representative for code descriptions nnn
115 Presence of Pool Populated with a "Y" if a Pool is present on the parcel. Y or blank
116 Pool Type ool Type. Please contact your Infutor Sales Representative for code descriptions Y or blank
117 Roof Covering Roof Covering. Please contact your Infutor Sales Representative for code descriptions Y or blank
118 Roof Type 999=BYPASS 9A0=IRREGULAR 9B0=LEAN TO A=A-FRAME B=BARN C=CANOPY D=DORMER E=FRAME F=FLAT G=GABLE H=GABLE/HIP I=HIP J=GEODESIC K=MANSARD L=BARREL M=MONITOR N=CONTEMPORARY O=SHED P=PITCHED Q=PYRAMID R=ARCHED S=SAWTOOTH T=CATHEDRAL/CLERESTORY U=BUBBLE V=GAMBREL W=SWISS CHALET/ALPINE X=COMPLEX/CUSTOM Y=BUTTERFLY Z=GAMBREL/MANSARD nnn
119 Type of Electricity Type of Electricity 0 = NONE 999 = BYPASS EAG = AVERAGE WIRING EAV = AVAILABLE EBA = BELOW AVERAGE WIRING ECN = CONNECTED EEX = EXTENSIVE WIRING EGO = GOOD WIRING EHE = HEAVY WIRING ELI = LIGHT WIRING EMA = MAXIMUM WIRING EME = MEDIUM WIRING EMI = MINIMAL WIRING EOV = OVERHEAD WIRES EPR = PRIVATE SOURCE ETY = TYPICAL WIRING EUN = UNDERGROUND WIRES nnn
120 Heating Fuel Type Heating Fuel Type. Please contact your Infutor Sales Representative for code descriptions String Value
121 Sewer Type Sewer Type 0 = NONE 999 = BYPASS SPU = PUBLIC SCE = CESSPOOL SSE = SEPTIC SPR = PRIVATE STR = STORM SCO = COMMERCIAL String Value
122 Water Supply Type Water Supply Type, 3 characters max. 0 = NONE 999 = BYPASS WPU = PUBLIC WSC = SPRING/CREEK WWE = WELL WPR = PRIVATE WCO = COMMERCIAL WPW = PUBLIC WELL WCI = CISTERN nnn
123 Homestead Qualified Homestead Qualified Y or blank
124 Combat Veteran Presence of Veteran Y or blank
125 Disabled Disabled Veteran Y or blank
126 Tax Amount The tax amount provided by the county or local taxing / assessment authority Integer (dollars)
127 Tax Year Tax Year YYYY
128 Sale Year Sale Year YYYY
129 Deed Type Deed Type, 1 character max U = FORECLOSURE Q = QUIT CLAIM X = MULTI CNTY/ST OR OPEN-END-MTG T = DEED OF TRUST G = DEED D = RELEASE OF DEED OF TRUST/MTG F = FINAL JUDGEMENT J = MECHANIC LIENS L = LIS PENDENS N = NOTICE OF DEFAULT R = RELEASE/RECISION S = LOAN ASSIGNMENT Character
130 Recording Date The date the sales transaction was record at the county YYYYMMDD
131 Seller Name Seller Name String Value
132 Sale Date Sale Date YYYYMMDD
133 Sale Price Price of the sale as depicted on the recorded sales transaction. Integer (dollars)
134 Sale Code Sale Code V = VERIFIED R = LEASE P = SALE PRICE (PARTIAL) C = CONFIRMED N = STAMPS ON BACK/NON-DISCLOSED F = SALE PRICE (FULL) E = ESTIMATED L = COMMITTED Character
135 Prior Recorded Sale Date Prior Recorded Sale Date YYYYMMDD
136 Prior Completed Sale Date Prior Completed Sale Date YYYYMMDD
137 Price of Sale Price of Sale Integer (dollars)
138 Prior Sale Type Prior Sale Type F = Full P = Partial Character
139 Parcel Type Parcel Type M = MULTIPLE PARCEL SALE D = MULTI / DETAIL PARCEL SALE X = MULTI / SPLIT PARCEL SALE S = SPLIT PARCEL SALE Character
140 Prior Deed Code Prior Deed Code. Please contact your Infutor Sales Representative for code descriptions String Value
141 Prior Sale Year Recorded Prior Sale Year Recorded YYYY
142 Prior Deed Type Used Prior Deed Type Used D = RELEASE OF DEED OF TRUST/MTG F = FINAL JUDGEMENT G = DEED J = MECHANIC LIENS L = LIS PENDENS N = NOTICE OF DEFAULT Q = QUIT CLAIM R = RELEASE/RECISION S = LOAN ASSIGNMENT T = DEED OF TRUST U = FORECLOSURE X = MULTI CNTY/ST OR OPEN-END-MTG W = WARRANTY DEED I = ALL INCLUSIVE DEED OF TRUST M = MORTGAGE C = CONSTRUCTION DEED OF TRUST A = ASSIGNMENT DEED E = EXEMPTION DEED Character
143 Prior Sale Transaction Code Prior Sale Transaction Code 1 = RESALE 2 = REFINANCE 3 = SUBDIVISION/NEW CONSTRUCTION 4 = TIMESHARE 6 = CONSTRUCTION LOAN 7 = SELLER CARRYBACK 9 = NOMINAL D = RELEASE OF DEED S = ASSIGNMENT OF DEED OF TRUST 1,2,3,4,6,7,9,D,S or blank
144 Prior Sale Mortgage Amount Prior Sale Mortgage Amount Integer
145 Fixed or Variable Mortgage Fixed or Variable Mortgage FIX = Fixed ADJ = Adjustable VAR = Variable BAL = Balloon nnn
146 Owner Type Owner Type. Please contact your Infutor Sales Representative for code descriptions nnn
147 Seller Carry Back Seller Carry Back Y = YES A = ASSUMED Y, A or blank
148 Title Company Title Company String Value
149 Loan to Value Loan to Value String Value
150 Mortgage Amount Amount of Loan Integer (dollars)
151 Mortgage Date Date Mortgage was initiated YYYYMMDD
152 Mortgage Type Mortgage Type WRP = WRAP-AROUND MORTGAGE VA = Veterans Affairs FHA = Federal Housing Administration CNV = CONVENTIONAL SBA = SMALL BUSINESS ADMINISTRATION PP = PRIVATE PARTY LENDER CDA = COMMUNITY DEVLOPMENT AUTHORITY CNS = CONSTRUCTION LH = LEASE HOLD MORTGAGE PMM = PURCHASE MONEY MORTGAGE nnn
153 Mortgage Deed Type Mortgage Deed Type. Please contact your Infutor Sales Representative for code descriptions String Value
154 Mortgage Term The length of time of the mortgage in years. Integer (dollars)
155 Mortagage Due Date Date mortgage becomes due. YYYYMMDD
156 Mortgage Amount Assumed Mortgage Amount Assumed Integer (dollars)
157 Lender Name Lender Name String Value
158 Refi Type Refi Type Y = YES T = TRUST Y,T or blank
159 Equity in Property Equity in Property Y or blank
160 Mortage Interest Rate Rate Associated with Mortgage (4 decimal). String value, Example: 47300 - 4.73%
161 Mortgage Rate Type Mortgage Rate Type FIX = Fixed ADJ = Adjustable VAR = Variable BAL = Balloon nnn
162 Second Mortgage Amount Second Mortgage Amount Integer (dollars)
163 Second Mortgage Date Second Mortgage Date YYYYMMDD
164 Second Mortgage Type Second Mortgage Type String Value
165 Second Deed Type Second Deed Type String Value
166 Second Mortgage Term Second Mortgage Term String Value
167 Second Mortgage Due Date Second Mortgage Due Date YYYYMMDD
168 Second Mortgage Amount Assumed Second Mortgage Amount Assumed String Value
169 Second Mortgage Lender Name Second Mortgage Lender Name String Value
170 Second Mortgage Refi Type Second Mortgage Refi Type String Value
171 Second Equity in Property Second Equity in Property String Value
172 Second Mortgage Interest Rate Rate Associated with Mortgage (4 decimal). String value, Example: 47300 - 4.73%
173 Second Mortgage Rate Type Second Mortgage Rate Type String Value
174 Third Mortgage Amount Third Mortgage Amount Integer (dollars)
175 Third Mortgage Date Third Mortgage Date YYYYMMDD
176 Third Mortgage Type Third Mortgage Type String Value
177 Third Deed Type Third Deed Type String Value
178 Third Mortgage Term Third Mortgage Term String Value
179 Third Mortgage Due Date Third Mortgage Due Date YYYYMMDD
180 Third Mortgage Amount Assumed Third Mortgage Amount Assumed String Value
181 Third Mortgage Lender Name Third Mortgage Lender Name String Value
182 Third Mortgage Refi Type Third Mortgage Refi Type String Value
183 Third Equity in Property Third Equity in Property String Value
184 Third Mortgage Interest Rate Rate Associated with Mortgage (4 decimal). String value, Example: 47300 - 4.73%
185 Third Mortgage Rate Type Third Mortgage Rate Type String Value
186 Gender M=male, F=Female, blank or U=unknown. M, F or U
187 Age Adult Age 0 - 99
188 Length of Residence Length of Residence in years, 2 digits. 00 - 99
189 Homeowner H=Homeowner, R=Renter, A= Inferred Homeowner, B= Inferred Renter. H, R, A or B
190 Estimate Household Income Estimated household income, 1 character: A = Less than $20,000 B = $20,000 - $29,999 C = $30,000 - $39,999 D = $40,000 - $49,999 E = $50,000 - $74,999 F = $75,000 - $99,999 G = $100,000 - $124,999 H = $125,000 or more A - I
191 Dwelling Type Dwelling Type. S=Single Family Dwelling Unit (SFDU). M=Multi-family Dwelling Unit (MFDU) S or M
192 Marital Status M=Married, S=Single, A=Inferred Married, B=Inferred Single. M, S, A or B
193 Median Year Built The year home was built. 4 digits. nnnn
194 Mobile Home Indicator Residence is a mobile home Y or blank
195 Pool Owner Pool Owner Y or blank
196 Fireplace in Home Fireplace in Home Y or blank
197 Single Parent Single Parent Flag Y or blank
198 Senior in Household Known resident of HH that is 65 or older Y or blank
199 Credit Card User Known use of Credit Card Y or blank
200 Wealth Score Model based on income, homeownership, and other assets owned: A = Estimated Net less than $5,000 B = Estimated Net $5,000 - $19,999 C = Estimated Net $20,000 - $49,999 D = Estimated Net $50,000 – $79,999 E = Estimated Net $80,000 - $99,999 F = Estimated Net $100,000 - $249,999 G = Estimated Net $250,000 - $499,999 H = Estimated Net over $500,000 A - H
201 Donator to Charities or Causes Charity Donor Y or blank
202 Home Market Value Estimated Home Market value: A = $1,000 - $24,999 B = $25,000 - $49,999 C = $50,000 - $74,999 D = $75,000 - $99,999 E = $100,000 - $124,999 F = $125,000 - $149,999 G = $150,000 - $174,999 H = $175,000 - $199,999 I = $200,000 - $224,999 J = $225,000 - $249,999 K = $250,000 - $274,999 L = $275,000 - $299,999 M = $300,000 - $349,999 N = $350,000 - $399,999 O = $400,000 - $449,999 P = $450,000 - $499,999 Q = $500,000 - $749,999 R = $750,000 - $999,999 S = $1,000,000+ A - S
203 Education Education level A= Completed High School B= Completed College C= Completed Graduate School D= Attended Vocational/Technical A, B, C, D or blank
204 Ethnicity Ethnicity code Hispanic = Ethnic code Y African American = Ethnic code F Asian = Ethnic code A *Information (values) for the states of CO, CT and VA are not provided for this field. The data has been removed based upon our approach to the Sensitive Personal Information requirements for Colorado Privacy Act, the Connecticut Data Privacy Act, and Virginia’s Consumer Data Protection Act. Y, F, A or blank
205 Presence of Children Presence of Children. Y= children present. Y or blank
206 Child Age Ranges Children Age range A = Presence of Children under 5 B = Presence of Children aged 6 – 10 C = presence of Children Age 11 – 15 D = Presence of Children Age 17-17 A, B, C, D or blank
207 Number of Children Number of Children. A=No children, B=less than 3, C= 3-5 children. A - C
208 Luxury Vehicle Owner Luxury vehicle owner Y or blank
209 SUV Owner SUV vehicle owner Y or blank
210 Pickup Truck Owner Pickup Truck vehicle owner Y or blank
211 Percent Range Black Percent Range Black – See Demographic Addendum section for more information A - T
212 Percent Range White Percent Range White – See Demographic Addendum section for more information A - T
213 Percent Range Hispanic Percent Range Hispanic – See Demographic Addendum section for more information A - T
214 Percent Range Asian Percent Range Asian – See Demographic Addendum section for more information A - T
215 Percent Range English Speaking Percent Range English Speaking – See Demographic Addendum section for more information A - T
216 Percent Range Spanish Speaking Percent Range Spanish Speaking – See Demographic Addendum section for more information A - T
217 Percent Range Asian Speaking Percent Range Asian Speaking – See Demographic Addendum section for more information A - T
218 Percent Range SFDU Percent Range SFDU – See Demographic Addendum section for more information A - T
219 Percent Range MFDU Percent Range MFDU – See Demographic Addendum section for more information A - T
220 Median House Value Median House Value Code: A = Less than $50,000 B = $50,000 - $99,999 C = $100,000 - $149,999 D = $150,000 - $249,999 E = $250,000 - $349,999 F = $350,000 - $499,999 G = $500,000 - $749,999 H = $750,000 - $999,999 I = $1,000,000+ A - I
221 Mail Order Respondent Mail Order Respondent – See Demographic Addendum section for more information A - T
222 Percent Range Automobile Owner Percent Range Automobile Owner – See Demographic Addendum section for more information A - T
223 Median Years of School Median years of school, 3 digits max. 1 implied decimal. eg 210 = 21.0 years 000-220
224 Penetration Range White Collar Penetration Range White Collar – See Demographic Addendum section for more information A - T
225 Penetration Range Blue Collar Penetration Range Blue Collar – See Demographic Addendum section for more information A – T
226 Penetration Range Other Occupation Penetration Range Other Occupation – See Demographic Addendum section for more information A – T
227 Demographic Level Demographic append level 9 - Zip,Zip+4; 7 - Zip,Zip+2; 5 – Zip Demographic Append Level: 9 = Zip,Zip+4; 7 = Zip,Zip+2; 5 = Zip
228 Price Club and Value purchasing Indicator Value Shopper Y or blank
229 Women Apparel Women’s Apparel: A = Purchased Women's Apparel B = Purchased Plus Size Women's Apparel A, B or blank
230 Men Apparel Men’s Apparel: A = Purchased Men's Apparel B = Purchased Big and Tall Men's Apparel A, B or blank
231 Interest in Parenting Parenting and Children's interest Y or blank
232 Pets Lover Pets Lover or Owner: A = Has Pets B = Equestrian C = Cat Owner D = Dog Owner A,B,C,D or blank
233 Book Buyer Books Buyer Y or blank
234 Book Reader Reader = Y or Blank, 1 character maximum Y or blank
235 Hi-Tech Enthusiasts Hi-Tech Enthusiasts Y or blank
236 Arts Bundle Art Interests: A = General Interest in Arts B = Avid Music Listener C = Interest in Antiques D = Interest in Performing Arts A, B, C, D or blank
237 Collectibles Bundle Collectibles Interests: A = General Interest in Collectibles B = Interest in Antique Collectibles C = Interest in Sports Collectibles A, B, C, D or blank
238 Hobbies Home and Garden Bundle Home and Garden Interests: A = Interest in Sewing and Knitting B = Interest in Woodworking C = Interest in Photography D = Interest in Home and Garden A, B, C, D or blank
239 Home Improvement Home Improvement Interests: A = Interest in Home Improvement B = Interest in Home Improvement DIY A, B, C, D or blank
240 Cooking and Wine Cooking or Wine Enthusiasts: A = Gourmet Food and Wine B = Cooking C = Natural Foods A, B, C, D or blank
241 Gaming and Gambling Enthusiast Gaming Casino, sweepstakes Y or blank
242 Travel Enthusiast Travel Enthusiasts: A = Travel B = Domestic C = International D = Cruise A, B, C, D or blank
243 Physical Fitness Fitness Enthusiasts: A = Interest in Health/Exercise B = Running C = Walking D = Aerobics A, B, C, D or blank
244 Self Improvement Health, medical, dieting, weight loss, self-improvement: A = Health & Medical B = Dieting Weight loss C = Self Improvement A, B, C, D or blank
245 Automotive DIY Parts and Accessories, Auto Work Y or blank
246 Spectator Sports Interest Sports Interests: A = General Interest in Sports B = Interest in Football C - Interest in Baseball D = Interest in Golf E = Interest in Tennis F - Interest in Auto and Motorcycle Racing A, B, C, D, E, F or blank
247 Outdoors Outdoor Activities Interests: A = General Interest in Outdoor Activities B = Interest in Snow Sports C = Interest in Water Sports D = Interest in Hunting and Fishing A, B, C, D, E, F or blank
248 Avid Investor Investing Active Y or blank
249 Avid Interest in Boating Interest in Boating Y or blank
250 Avid Interest in Motorcycling Interest in Motorcycling Y or blank
251 Purchasing Power Score **This is a premium attribute field available only by subscription. Contact Infutor Sales for more information. Purchasing Power Model, 1 character: A = (820-High) B = (800-819) C = (780-799) D = (760-779) E = (740-759) F = (720-739) G = (700-719) H = (680-699) I = (660-679) J = (640-659) K = (620-639) L = (600-619) M = (580-599) N = (560-579) O = (540-559) P = (520-539) Q = (500-519) R = (480-499) S = (460-479) T = (Low-459) A - T
252 Phone Type Phone type for the Phone. L=Landline, V=VoIP, W=Wireless, O=Other. L, V, W, O
253 Second Phone Type Phone type for the 2nd Phone. L=Landline, V=VoIP, W=Wireless, O=Other. L, V, W, O
254 Auto Make Vehicle Make, 30 characters max. String Value
255 Auto Model Vehicle Model, 30 characters max. String Value
256 Auto Year Vehicle Year YYYY
257 Auto Class Vehicle Class Code CROSSOVER FULL SIZE CAR FULL SIZE SUV FULL SIZE TRUCK FULL SIZE VAN MID SIZE CAR MID SIZE TRUCK MID SIZE SUV MINIVAN SMALL CAR SMALL SUV SMALL TRUCK 15 characters
258 Auto Fuel Type Vehicle Fuel Code: B - Biodieselcolumn D - Diesel F - Flex-Fuel G – Gasoline H - Fuel Cell I - Plug-In Electric L - Electric/Gas N - CNG (Compressed Natural Gas) P - Propane Y - Hybrid 1 character
259 Auto MFG Vehicle Manufacturing Code A - Antique C - Chrysler Products F - Ford Products G - GM Products H - High end Imports L - Low End Imports O - Other 1 character
260 Auto Style Vehicle Style Code: CONV COUPE CUV HATCHBACK LUXURY PICKUP SEDAN SPORT UTIL VAN 10 characters
261 Mileage Mileage from the last odometer reading in increments of 10,000. A=0-10,000. Z= 250,000+. A-Z
262 Last Verified Date Last verification date. YYYYMMDD
263 Second Auto Make Second Vehicle Make, 30 characters max. String Value
264 Second Auto Model Second Vehicle Model, 30 characters max. String Value
265 Second Auto Year Second Vehicle Year YYYY
266 Second Auto Class Second Vehicle Class Code CROSSOVER FULL SIZE CAR FULL SIZE SUV FULL SIZE TRUCK FULL SIZE VAN MID SIZE CAR MID SIZE TRUCK MID SIZE SUV MINIVAN SMALL CAR SMALL SUV SMALL TRUCK 15 characters
267 Second Auto Fuel Type Second Vehicle Fuel Code: B - Biodieselcolumn D - Diesel F - Flex-Fuel G – Gasoline H - Fuel Cell I - Plug-In Electric L - Electric/Gas N - CNG (Compressed Natural Gas) P - Propane Y - Hybrid 1 character
268 Second Auto MFG Second Vehicle Manufacturing Code A - Antique C - Chrysler Products F - Ford Products G - GM Products H - High end Imports L - Low End Imports O - Other 1 character
269 Second Auto Style Second Vehicle Style Code: CONV COUPE CUV HATCHBACK LUXURY PICKUP SEDAN SPORT UTIL VAN 10 characters
270 Second Mileage Second Vehicle Mileage from the last odometer reading in increments of 10,000. A=0-10,000. Z= 250,000+. A-Z
271 Second Last Verified Date Second Vehicle Last verification date. YYYYMMDD
272 Third Auto Make Third Vehicle Make, 30 characters max. String Value
273 Third Auto Model Third Vehicle Model, 30 characters max. String Value
274 Third Auto Year Third Vehicle Year YYYY
275 Third Auto Class Third Vehicle Class Code CROSSOVER FULL SIZE CAR FULL SIZE SUV FULL SIZE TRUCK FULL SIZE VAN MID SIZE CAR MID SIZE TRUCK MID SIZE SUV MINIVAN SMALL CAR SMALL SUV SMALL TRUCK 15 characters
276 Third Auto Fuel Type Third Vehicle Fuel Code: B - Biodieselcolumn D - Diesel F - Flex-Fuel G – Gasoline H - Fuel Cell I - Plug-In Electric L - Electric/Gas N - CNG (Compressed Natural Gas) P - Propane Y - Hybrid 1 character
277 Third Auto MFG Third Vehicle Manufacturing Code A - Antique C - Chrysler Products F - Ford Products G - GM Products H - High end Imports L - Low End Imports O - Other 1 character
278 Third Auto Style Third Vehicle Style Code: CONV COUPE CUV HATCHBACK LUXURY PICKUP SEDAN SPORT UTIL VAN 10 characters
279 Third Mileage Third Vehicle Mileage from the last odometer reading in increments of 10,000. A=0-10,000. Z= 250,000+. A-Z
280 Third Last Verified Date Third Vehicle Last verification date. YYYYMMDD
281 Fourth Auto Make Fourth Vehicle Make, 30 characters max. String Value
282 Fourth Auto Model Fourth Vehicle Model, 30 characters max. String Value
283 Fourth Auto Year Fourth Vehicle Year YYYY
284 Fourth Auto Class Fourth Vehicle Class Code CROSSOVER FULL SIZE CAR FULL SIZE SUV FULL SIZE TRUCK FULL SIZE VAN MID SIZE CAR MID SIZE TRUCK MID SIZE SUV MINIVAN SMALL CAR SMALL SUV SMALL TRUCK 15 characters
285 Fourth Auto Fuel Type Fourth Vehicle Fuel Code: B - Biodieselcolumn D - Diesel F - Flex-Fuel G – Gasoline H - Fuel Cell I - Plug-In Electric L - Electric/Gas N - CNG (Compressed Natural Gas) P - Propane Y - Hybrid 1 character
286 Fourth Auto MFG Fourth Vehicle Manufacturing Code A - Antique C - Chrysler Products F - Ford Products G - GM Products H - High end Imports L - Low End Imports O - Other 1 character
287 Fourth Auto Style Fourth Vehicle Style Code: CONV COUPE CUV HATCHBACK LUXURY PICKUP SEDAN SPORT UTIL VAN 10 characters
288 Fourth Mileage Fourth Vehicle Mileage from the last odometer reading in increments of 10,000. A=0-10,000. Z= 250,000+. A-Z
289 Fourth Last Verified Date Fourth Vehicle Last verification date. YYYYMMDD
290 IP Address IP v4 address. xxx.xxx.xxx.xxx IP V4 Address
291 Region Region. State name if within the US. 50 characters
292 IP City Approximate city the IP address is located within. 28 characters
293 IP Zip Approximate Zip code associated with the IP address. 5 characters
294 Latitude Approximate latitude of the IP address. 11 characters
295 Longitude Approximate longitude of the IP address. 11 characters
296 Internet Provider Internet service provider responsible for the IP address 255 characters
297 IP From Starting IP of the range that the IP address belongs xxx.xxx.xxx.xxx IP v4 address
298 IP To Final IP of the range that the IP address belongs xxx.xxx.xxx.xxx IP v4 address
299 Verification Code This is a premium attribute. If you're interested in acquiring it, please contact your Infutor Sale's representative.TCPA Verification Code: L – Landline V – VoIP Y - The identity verified for the given wireless number using authoritative phone sources. YP - The identity verified for the given wireless number using authoritative phone sources, partial match. YP* - The wireless phone has not been reassigned since the consent date / sign-up date. YX - The identity verified for the given wireless number using high confidence proprietary sources. U - Unconfirmed. N - Risk. A different identity is associated with the given wireless phone number. Blank - Risk. The ten digit number is a non-standard phone number. L, V, Y, YP, YP*, YX, U, N, Blank
300 Second Verification Code This is a premium attribute. If you're interested in acquiring it, please contact your Infutor Sale's representative. TCPA Verification Code: L – Landline V – VoIP Y - The identity verified for the given wireless number using authoritative phone sources. YP - The identity verified for the given wireless number using authoritative phone sources, partial match. YP* - The wireless phone has not been reassigned since the consent date / sign-up date. YX - The identity verified for the given wireless number using high confidence proprietary sources. U - Unconfirmed. N - Risk. A different identity is associated with the given wireless phone number. Blank - Risk. The ten digit number is a non-standard phone number. L, V, Y, YP, YP*, YX, U, N, Blank

Appendix A: Demographic Tag Descriptions

The following is a table of demographic tag descriptions.

XML Tag Name Description Description
Percent Range Black Percent Range Black Penetration Range - See Below
Percent Range White Percent Range White Penetration Range - See Below
Percent Range Hispanic Percent Range Hispanic Penetration Range - See Below
Percent Range Asian Percent Range Asian Penetration Range - See Below
Percent Range English Speaking Percent Range English Speaking Penetration Range - See Below
Percentage Range Spanish Speaking Percentage Range Spanish Speaking Penetration Range - See Below
Percent Range Asian Speaking Percent Range Asian Speaking Penetration Range - See Below
Percentage Range SFDU Percentage Range SFDU Penetration Range - See Below
Percent Range MFDU Percent Range MFDU Penetration Range - See Below
Mail Order Respondent Mail Order Respondent Percent Penetration Range - See Below
Percent Range Automobile Owner Percent Range Automobile Owner Penetration Range - See Below
Penetration Range White Collar Penetration Range White Collar Penetration Range - See Below
Penetration Range Blue Collar Penetration Range Blue Collar Penetration Range - See Below
Penetration Range Other Occupation Penetration Range Other Occupation Penetration Range - See Below